E R T A

Cookie Policy

Cookie Policy

Erta Denetim cookies;

  • Used to remember your preferences and personalize your website/mobile application/mobile site usage. This includes:
    1. Cookies that save your password and keep your session active on the website/mobile application/mobile site, eliminating the need to enter your password multiple times during each visit, and
    2. Cookies that remember and recognize you during your subsequent visits to the website/mobile application/mobile site.
  • Used to determine how you use the website/mobile application/mobile site, including from where and with which devices you access the e-commerce platforms operated by Erta Denetim, which content you view, and the duration of your visit.
  • Used to provide content and advertisements that are more relevant to your interests, in other words, for targeted advertising/promotion purposes. Erta Denetim matches the information obtained through cookies with your other personal data to offer more suitable content, personalized campaigns, and products, and does not present content or offers that you have previously indicated you do not want.

How does Erta Denetim use third-party cookies for advertising and retargeting?

Erta Denetim cookies may also be used to activate “advertising technology” in order to present advertisements that may interest you when you visit search engines, the website, mobile application, or mobile site of the e-commerce platforms operated by Erta Denetim, and/or websites where Erta Denetim advertises. Advertising technology uses information about your previous visits to the website/mobile application/mobile site and the platforms where Erta Denetim advertises in order to deliver personalized advertisements. While presenting these ads, a unique third-party cookie may be placed in your browser to recognize you. Erta Denetim also uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses cookies to analyze how visitors use the website/mobile application/mobile site through statistical data and reports. For more information about the use of Google Analytics (including opt-out options), you can visit: https://www.google.com/intl/tr/policies/privacy/#infocollect. In addition, in order to present advertisements that may interest you on social media platforms and to create custom audiences, your email address may be shared with these platforms as part of your personal data. Your email address is transferred through secure channels and environments provided by these platforms. Social media platforms hash your email address and use it only for matching purposes. Your email address is not shared with third parties or other advertisers and is deleted from the systems of social media platforms as soon as possible after the matching process is completed. For example, Facebook ensures the confidentiality and security of your hashed email address and Facebook User ID collection used to create your custom audience (“your custom audience”), including technical and physical security measures designed to (a) protect the security and integrity of your data while it is in Facebook systems and (b) prevent unauthorized access, use, modification, or disclosure. Unless permitted by you or required by law, Facebook does not provide access or information about your custom audience to third parties or other advertisers, does not add your custom audience information to data about its users, does not create interest-based profiles, and does not use your custom audience except to provide services to you. For Facebook Custom Audiences terms, please visit https://www.facebook.com/ads/manage/customaudiences/tos.php?_=_, and for Facebook Privacy Policy, please visit https://www.facebook.com/privacy/explanation.

In mobile applications, Google and Criteo SDKs (Software Development Kit) are used instead of cookies.

Cookie Management

Depending on your internet browser, you can learn about cookies and exercise your right to allow or refuse them by following the steps below:

Google Chrome: By clicking the “lock icon” or the “i” symbol in the address bar of your browser, you can allow or block cookies from the “Cookie” tab.

Internet Explorer: From the “Tools” or “Settings” section in the upper right corner of your browser, click the “Security” tab and manage cookies by selecting “allow” or “block.”

Mozilla Firefox: Click the “open menu” tab in the upper right corner of your browser. Then click “Options” and use the “Privacy & Security” section to manage cookies.

For other browsers (such as Opera, Microsoft Edge), you can review the help or support pages of the relevant browser.

Safari: From the “Settings” section of your device, select the “Safari” tab and manage all cookies under the “Privacy & Security” section.

In addition to the above options, you can visit https://www.allaboutcookies.org and https://www.youronlinechoices.eu/ for more information about cookies and cookie management, or use the “Privacy Badger” application (https://www.eff.org/tr/privacybadger).

For managing cookies or SDKs in mobile applications, you can follow the instructions in the Privacy or Settings section of your device or use Lumen Privacy Monitor (https://haystack.mobi).

If you refuse persistent cookies or session cookies, you may continue to use the website, mobile application, and mobile site; however, you may not be able to access all functions or your access may be limited. This may vary in mobile applications.

Types of Cookies

Types of cookies based on duration: Session cookies and persistent cookies are used on the website, mobile application, and mobile site of the e-commerce platforms operated by Erta Denetim. Session cookies expire when you close your browser, while persistent cookies remain on your hard drive for a long period or indefinitely.

Types of cookies based on ownership: “Erta Denetim cookies (first-party cookies)” and “third-party cookies” are used on the website, mobile application, and mobile site of the e-commerce platforms operated by Erta Denetim. While Erta Denetim cookies are created by Erta Denetim, third-party cookies are managed by third-party companies we collaborate with.

Types of cookies based on purpose: Technical cookies, authentication cookies, targeting/advertising cookies, personalization cookies, and analytical cookies are used on the website, mobile application, and mobile site of the e-commerce platforms operated by Erta Denetim. By using these cookies, Erta Denetim conducts statistical analyses to determine spending habits such as average spending amount, age, gender, shopping categories, and mobile usage rates by segmenting users into large groups in order to provide campaigns and advertisements tailored to their preferences and interests.